Mobile-TV: TVI Portugal and Vodafone Portugal Complete Successful Trials With DVB-H Solutions from Thomson
SmartVision service platform and Mobile TV head-end from Thomson used by Portugal’s largest broadcaster and Vodafone Portugal
Paris, France, 14 June, 2007 –TVI Portugal and Vodafone Portugal have completed successful trials of digital television broadcasts to mobile phones using Thomson’s (Euronext 18453; NYSE: TMS) SmartVision™ interactive service platforms and Mobile TV head-end products, Thomson’s Argos mobile TV encoders and Opal™ DVB-H IP encapsulators.
TVI Portugal is Portugal’s largest broadcaster in terms of viewer ratings while Vodafone Portugal is the country’s second biggest telecommunications operator.
The trial consisted of eight live channels broadcasted by DVB-H to panel of users with mobile phones from Samsung. “As the operator, our dual goals were to obtain a first level of feedback from our customers on user experience and to test the technology itself,” said António Carriço , Director of Global Products and Innovations for Vodafone Portugal.
“Mobile TV has been a key service for Vodafone Portugal since its launch in 2004 and DVB-H technology is one of the next milestones in the path of our customer’s satisfaction. We are very satisfied with this pilot test phase.”
“We chose to test Thomson’s DVB-H broadcast head-end equipment and SmartVision services platform with ESG (Electronic Service Guide) management for their proven track records and fast implementation,” said José Nabais, CTO of TVI Portugal.“The Portuguese market represents a particularly interesting opportunity for launching new mobile services as the population are strong users of mobile phones,” said Jacques Dunogué, Thomson senior executive vice president in charge of the Systems Division . “More than 60 % of all voice calls made in Portugal are made using mobile phones whilst the European average is only 43%. Thomson is well placed in this promising market, and our participation in most mobile TV trials gives us a unique experience .”
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