AT&T to launch MediaFlo based live mobile TV services in summer

AT&T, the largest US mobile network operator, plans to come up with mobile TV service in May.

AT&T said it would offer MediaFlo based mobile TV services in USA to users of the Vu phone from LG Electronics Inc and the Access from Samsung Electronics Co Ltd.

AT&T Mobile TV with FLO will feature full-length and sports content from MTV Networks’ Comedy Central and Nickelodeon, NBC, CBS, ESPN and Fox and plans two exclusive channels which are yet not disclosed.

FLO TV has been available on select Verizon Wireless handsets for over a year.

Spokesman Mark Siegel said AT&T waited until May to offer the service as it was “a brand new service on a brand new network, and two brand new devices.” The company plans to reveal it’s pricing at the time of its service launch.

MediaFlo in USA is the equivalent of the DVB-H standard in Europe