8/07/2007

EU supports DVB-H mobile broadcasting standard

Recently, the European Commission announced the full support for the DVB-H mobile broadcasting standard. It’s a good news especially for Nokia, who invested heavily in this technology and already got in place two DVB-H enabled handsets - N92 and N77. Most other phone and handheld companies are on board, too: Motorola, Philips, Sagem, Sony, Ericsson, Samsung and operators Vodafone, O2, T-Mobile and Telecom Italia.

Now, it’s up to consumers to adopt the new technology. According to EU officials, next year is crucial for wide adoption. At the moment, market is at the very beginning with penetration rate being less than 1% in Italy, which is known as the most advanced market for mobile technologies on the continent. Other countries are following closely - Finland launched commercial mobile TV services last month, while France and Spain are planning to do the same later this year. Mobile TV trials are taking place in Austria, Belgium, the Czech Republic, Ireland, Sweden and the Netherlands…

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